The Role of DevOps in Ecommerce Business

What's the DevOps process?

What are the advantages of DevOps for an online business?

Let’s explore the answer to these questions.

The Role of DevOps in Ecommerce Business

As usual, I’ll start my article with the story. You can guess what’s the story is about right? Yes, it’s about the role of DevOps in eCommerce business. Let’s dig in.

Do you know that DevOps has played a key role in the expansion of Amazon’s business? The time before the Amazon cloud services was tough. At that time, it was a huge headache figuring out the needed equipment against online traffic demands. This resulted in almost 40 percent of wastage in the server’s capacity during the Christmas shopping season.

by Christian Wiediger, Unsplash

However, once Amazon introduced AWS, it allowed the incremental scaling of the capacity. This gave them a transition to continuous integration (CI) and continuous deployment (CD) – what we call the cornerstones of DevOps today.

So what’s the eCommerce DevOps process? What are the advantages of DevOps for an online business? Let’s explore the answer to these questions.

What’s DevOps?

When we talk about agile practices in the software development process, DevOps has appeared as a leader in this genre. According to Amazon, DevOps is defined as:

“DevOps is the combination of cultural philosophies, practices, and tools that increases an organization’s ability to deliver applications and services at high velocity: evolving and improving products at a faster pace than organizations using traditional software development and infrastructure management processes. This speed enables organizations to better serve their customers and compete more effectively in the market.”

Following are the core practices of DevOps:

  • Continuous Integration – where eCommerce development teams continuously merge their code changes into a central repository along with automated builds and tests.
  • Continuous Deployment – where code changes are automatically built, tested and prepared for a release to production and deployment.
  • QA and Test Automation – Continuous, collaborative, and automated testing of eCommerce software.
  • Microservices – A set of small services where each service runs in its individual process and communicates with other services using a well-defined interface. 
  • Monitoring and Logging – using tools to monitor metrics and logs evaluating application and infrastructure performance.
  • Communication and Collaboration – DevOps demands continuous communication between all the development, testing, and deployment teams. 

Do you want to learn more about DevOps? Here are some recommendations:

Why implement DevOps in Business

Five Reasons Why You Need a DevSecOps Solution

Why the Need for DevOps in eCommerce Business?


Now let’s explore DevOps benefits for eCommerce businesses.

Cutting Costs and Time

As discussed earlier, DevOps is an effective agile methodology that can significantly reduce the cost and time of your eCommerce project. The continuous integration and continuous deployment ensure that your online setup will be running and functioning very soon!

Customer Satisfaction

DevOps in eCommerce can enhance customer satisfaction. Why? Because customers require quality and quick services, which are being met through the DevOps practices. 

Reliability and Security

When the Devs, Ops, and testers are working together in a collaborative manner, with CI/CD controls in practice, a secure and reliable eCommerce product is delivered. A high-quality eCommerce product will give you a better return on investment!


With DevOps, you can operate and manage your eCommerce development processes at scale. The automation tools help to manage complex or changing systems more efficiently.

In this article, I discussed the role of DevOps in the eCommerce business. Do you want to scale your online business with DevOps? Contact our experts right now!

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