User Friendly Digital Event Platform Univid Scores €800K
Swedish digital event platform Univid Nets funding of €800K from prominent investors to disrupt the digital event market.
The digital event platforms especially in these unprecedented times of Covid have become common. A new survey among marketers worldwide indicates that in this year 40 percent of the events will be virtual which is five percent more than 2020. For ensuring the safety of people and for controlling the outspread of viruses people are still looking out for online platforms for the organization of their meetings and events.
As per the stats, 93% of the event marketers plan to invest in virtual events. This is one of the key reasons that investors are also pouring down their capital into the digital event platform.
As recently, a Swedish startup Univid announced funding of €800k. The Stockholm-based digital event platform was originally developed by Erik Skogetun and Jonathan Rintala for the digitalization of lectures. But now the company has steered its mission to completely disrupt the market of digital events around the globe. The company in a short period of time has garnered a lot of success as it was the official supplier for Almedalen Week 2021 which involved more than 700 digital events over four days.
The use of technology in almost every sector is on an exponential rise. From the health sector to the travel and tourism industry, technology startups are booming with new innovative ideas to serve the needs of the people. In this regard, the event management industry is no exception too. And Europe indubitably has become the land of startups with new ones emerging every single day.
Their usefulness and vitality towards users is determining the startup’s success. Like Univid enables the users to quickly create engaging digital experiences. It offers a wide variety of features to users such as quizzes, polls, and the ability to collect points on the premise of interaction. Thus, offering a completely unique way to create experiences tailored to users’ specific needs.
The platform is best suited for events with participants in between 200-300, from real-time digital meetings to webinars and live broadcasts. In addition to all this, Univid also provides real-time statistics in terms of events to aid its users to analyze their progress. Founder, Erik Skogetun, said: “We quickly realized that the market severely lacked good solutions. Today, companies around the Nordic region use our platform to create engaging and beautiful events and webinars in less than a minute. Events that can be tailored by the user directly in the browser.”
The startup was founded in 2019. But now it is witnessing a recent surge in demands of virtual meetings. This considerable demand manifests the reality that virtual meetings aren’t going anywhere and platforms like Univid are indispensable in this new digital world.
The company has procured funding from well-known investors with the inclusion of venture capital firms Spintop Ventures, JNE Invest, and Quinary, as well as angel investors with robust experience in the industry.
Virtual meetings are becoming usual for organizations and companies. One of the main reasons for the increase in the digital event platform is also the reach they provide to the audience. The stats indicate that the overwhelming majority of 80.2% of event organizers have been able to reach a wider audience with virtual events.